The 2016 presidential campaign of Donald Trump was formally launched on June 16, 2015, at Trump Tower in New York City. However, some wonder if becoming president was Trump’s main goal all along. There have been a number of clues that have surfaced over the years that could lead us to believe that what Trump really was planning was to start his own international news network to rival that of CNN and others. Then something unexpected happened, he actually won.
Although this has all the hallmarks of classic conspiracy theory, when Donald Trump is involved, we have come to learn that anything is possible so we decided to look into it a bit deeper.
Reports surfaced throughout the 2016 election that Trump was reportedly considering overseeing the creation of a new news network if he had not won the election, that would focus on conservative perspectives and voices on current events.
Back in August of 2016, The New York Times initially reported that Donald Trump’s son-in-law Jared Kushner had explored the possibility of either creating a media property or acquiring one, according to a person briefed on the discussions, who asked for anonymity to discuss private conversations.
The Financial Times then reported in October 2016 that Kushner had discussed the possibility of a Trump-branded television network with Aryeh B. Bourkoff, the chief executive of LionTree, a boutique investment bank that had helped advise media deals.
NBC news wrote in October of 2016, “The Donald Trump TV Network Could Be Just Three Months Away.”
Trump has been attacking CNN in particular since the beginning, claiming the network’s international operations represent the United States poorly. He tweeted most recently back in November 2018, “While CNN doesn’t do great in the United States based on ratings, outside of the U.S. they have very little competition,” “Throughout the world, CNN has a powerful voice portraying the United States in an unfair and false way.”
“Something has to be done,” he added, “including the possibility of the United States starting our own Worldwide Network to show the World the way we really are, GREAT!”
Trump has certainly not hidden his feelings about which networks he admires and those he despises. If Trump did launch his own network, “You could easily see Sean Hannity defecting from Fox News,” said NPR media correspondent David Folkenflik.
It should therefore not be surprising that just yesterday, in a new piece for the New Yorker, investigative journalist Jane Mayer reported that a few months before the Justice Department filed its lawsuit, Trump pressured Gary Cohn, the former director of the National Economic Council, to tell the Justice Department to block AT&T’s Time Warner deal (Time Warner being CNN’s parent company).
Dr. Pippa Malmgren, who has previously served as Special Assistant to the President of the United States, George W Bush, for Economic Policy on the National Economic Council recently spoke on the Macrovoices Podcast and expressed the idea that Donald Trump never expected to win. He ran for President to pursue an ulterior motive. She went on to say, that a news network would provide Trump with “less constraints and freedom to tweet anything he wants.” Creating the Trump News Network (TNN) would help Trump transition into a global brand and enable him to have “more influence” than he has as president. She believes that for this reason, “Trump will decide not to run again,” instead, he will launch TNN and that he will wait just weeks before the election to announce this and thereby completely disrupt the whole process. The net result would drive massive attention to his cause.
Conspiracy theory? Maybe, but we will have to wait for the elections to see how this one turns out.